Lucky Bunny Baby Brand
For this project, I was tasked with creating a cohesive brand across four provided baby products: a lotion bottle, wipes bag, clothing hanger, and pacifier package. After designing the collateral, I handcrafted and produced prototypes for each product and documented the final designs through original photography.
The Ask
I created Lucky Bunny as a high-end baby brand focused on simplicity, thoughtful details, and a refined visual identity. Original illustrations, strong typographic hierarchy, and intentional use of negative space allowed the designs to feel elevated while challenging me to work with a minimal color palette.